Here is a list of potential things you can do to help reduce the chance of emails being marked as spam:
- Avoid using triggering words such as 'free', 'cash', etc.
- Include a personal message or note to the recipient.
- Break up your message into multiple emails instead of one long email.
- Confirm your recipient's email address.
- Include an unsubscribe link with each email.
- Use a reputable email deliverability service to manage your email list.
- Check your content for spelling mistakes and bad grammar.
- Refrain from sending emails too frequently.