Below are essential steps to prevent your email account from being marked as spam:
- Review Your Contacts List:
Isolate and monitor new contacts that have been added persuant to email and unsubscribe any whom are not familiar to you. - Respond to Unsubscribe Requests:
Dont Ignore requests from recipients to unsubscribe from campaigns. Always adhere to unsubscribe requests or opt-out’s promptly. - Keep HTML Code Clean:
Keep your HTML Code clean and free of coding errors. Professional HTML should look neat and organized. - Follow Send Frequency Guidelines:
Limit emails to only those that have been requested and adhere to any frequency guidelines provided by your recipients. - Monitor Email Messages:
Monitor emails for any cyber fraud or spoofing activities. It is important that you know you are only sending from legitimate IP addresses.